Media & EntertainmentATA Football - 777 Partners

Ata Football

Ata Football is a women’s football company devoted to elevating the sport and its players. Founded by former professional soccer player, collegiate coach and sports marketer, Esmeralda Negron, along with ex-Sky executive Hannah Brown, who will advise based on her deep expertise in sports media rights and new ventures, Ata Football is here to change the global trajectory of women’s football. Ata will bring the sports’ greatest leagues, clubs and players into the hearts, minds and homes of millions through partnerships with leading international broadcast networks and the formation of its very own O&O channel.

Date Invested: 2020

Sector: Media & Entertainment